Welcome to NW Custom Apparel

Excellence in Custom Embroidery and Printing Services Since 1977
Northwest Custom Apparel combines traditional craftsmanship and creative design with modern printing technologies to deliver unparalleled quality in custom apparel. We provide personalized service and precision in every product to transform your branding ideas into reality. Whether it’s custom-printed safety shirts or stylish embroidered workwear, we ensure every product reflects your business’s spirit and quality. Let us help you make your mark with custom apparel that truly represents your brand.

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Who We are?

Founded in 1977, Northwest Custom Apparel has grown from a passionate family-owned business in Milton to a leading provider of embroidery and printing services across Tacoma and Seattle. Our roots in the community are deep, driving us to maintain exceptional craftsmanship and customer service. We pride ourselves on using only the best materials and methods, ensuring that every piece we create meets the highest standards of safety and style.

We pride ourselves on being a trusted partner to businesses and communities, offering a wide range of products that comply with ANSI standards and Washington State laws. We have a team of dedicated professionals who believe in creating products that are as unique as our clients.

We help you with Custom Embroidery, DTG, Screen Printing and Safety Shirts...

Family-Owned & Operated

Since 1977 we have been the top choice for businesses looking to add a personal touch to their corporate wear.

Customer Service

Our experienced team works with each client to ensure their embroidered piece is what they envisioned.

In-House Embroidery & Shirt Printing

Save time and money by taking advantage of factory-direct bulk order discounts.

Compliant with Safety Standards

Create ANSI-standard safety shirts, ensuring your workwear is both stylish and compliant with Washington State laws.

Competitive Pricing & Fast Delivery

Our team of 15 experts ensures precision in every stitch and print, promising fast service and competitive pricing.

Wide Service Selection

From Custom embroidery, DTG and Screen Printing to custom design artwork, a wide range of services meets all your branding needs.

Our Expertise

Embroidery brings sophistication and personality to every piece of apparel. At Northwest Custom Apparel, we’re not just stitching logos on Carhartt hoodies – we’re weaving stories. Our state-of-the-art machines ensure that every detail stands out. Experience the difference quality craftsmanship can make to your business attire. Discover how we can turn a simple garment into representing your business’s spirit. Click here to see our impressive array of custom embroidery options. Embroidery – it’s not just an art; it’s a statement. So, get the best custom embroidery Seattle.

Imagine a shirt that speaks volumes about your business. A shirt that combines creativity, personality, and quality in every thread. Whether it’s a tie-dye marvel proclaiming your company’s unity or a custom safety hoodie safeguarding your team on the construction site – we’ve got it all! Northwest Custom Apparel’s Direct to Garment printing technology allows unlimited colors, stunning photo-realistic prints, and unique personalization. Make your business stand out in every detail. Ready to transform a simple shirt into a walking billboard? Click here to begin your journey to quality custom printed apparel.

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Embroidery Polo Shirts

The truth of custom embroidered polo shirts in Seattle or golf shirts is famous in the Northwest Custom Apparel catalog of Seattle springtime apparel. The polo shirt is universal for men and women and consists of hundreds of different styles, colors, sizes, and styles. Furthermore, many businesses purchase polo shirts for front office help, outside sales reps, and servers for their restaurant.

The pricing of custom embroidered polo shirts custom is better and better. A good polo is generally a 100% cotton polo shirt with a collar and three buttons. A better polo consists of a pique fabric, three buttons, and color blocks. The best category of a polo shirt is generally a Nike, Cutter & Buck, or OGIO polo. These polo shirts come in performance fabrics in many sizes and colors.

Inventory Insights

Make Your brand stand out with our extensive range of products like embroidered workwear, caps, polos, t-shirts, sweatshirts, and bags etc. Our huge inventory meets all your promotional needs from trade shows to company picnics.

Brands We Offer

Family-owned and committed to quality, we offer a wide selection of premium brands including Carhartt, Nike, The North Face, Port Authority, Richardson Headwear, and many more.

Create & Order Custom Apparel with Ease

Start your custom order today or set up your personalized webstore for simplified bulk orders. Our intuitive online platform makes it easy to choose, customize, and order the apparel you need.

Our Clients

Satisfied Client Stories

Hear from our satisfied clients who have made us their go-to provider for custom apparel and have seen the difference quality makes.

Connect With Us

Ready to start your custom apparel project or need expert advice? Visit us in-store or contact our friendly customer service team Now! Discuss your custom apparel needs and Experience the NW Custom Apparel difference—where your vision comes to life.

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Antonio Massey

Production Team: Folder

Antonio Massey recently joined NWCA in June of 2022. His role on the Production Team has greatly improved our processes and productivity. Antonio is always willing to lift heavy boxes or help his co-workers during busy times. In his free time, he enjoys playing with his dog and mastering video games.


Alicia Wada

Shipping Clerk

Alicia Wada is passionate about helping her co-workers at Northwest Custom Apparel in any way that she can. She works in our Shipping and Logistics department. Alicia, who goes by Ali, has a bachelor’s degree in Applied Mathematics. She lived in Japan for ten years and recently brought her family to America in 2019. She is interested in learning crafts and textile art from around the world.


Erik Mickelson


Erik Mickelson’s position as Manager is more than a job, it’s a passion. It’s always fun and exciting because he enjoys marketing, computers, and coming up with innovative ideas to help NWCA grow. He majored in accounting and finance at Washington State University, graduating in 1996, and returned to school to obtain his Master of Business from WGU, graduating in 2016. Erik continually strives to advance his education through podcasts, audiobooks, and industry tradeshows. He is married to a remarkable and caring wife named Wendy, a Registered Nurse, with whom he shares his many hobbies and a love for the outdoors.



Ruth Nhoung

Production Manager

Ruth Nhoung is our Production Manager and Northwest Custom Apparel is lucky to have her. Thanks to her vast knowledge of machine embroidery and dedication to creating a comfortable and supportive work environment, the production plant runs smoothly and customers are pleased with our work. She is a loving mother and grandmother and enjoys spending quality time with her siblings. She says, “I love everything about Northwest Custom Apparel: the people, the atmosphere, the work, and the customers. I love what I do and I embrace all of NWCA’s core values”.


Steve Deland

Art Director

Steve Deland has been our amazing Artist since 2017. He loves working at Northwest Custom Apparel because he appreciates the goal-oriented, progressive-thinking management style. He is most passionate about his art, which includes scroll saw woodwork, and his five grandchildren.



Taylar Hanson


Taylar Hanson is a highly acclaimed Saleswoman at Northwest Custom Apparel. She has a BA in Apparel, Merchandising, Design, and Textiles from Washington State University. “Go Cougs!” The best part of Taylar’s job is getting to work with longtime customers who trust us to do the best work and take care of their needs. She is passionate about appreciating nature, traveling, and spending time with friends and family.


Nika Lao


Nika Lao is very knowledgeable in how the business is ran because she began as an Embroidery Machine Operator and has worked hard to become the excellent and personable saleswoman she is today. She enjoys the stress-free environment and the many chances to connect with her co-workers over potlucks, BBQs, and bowling parties. Nika is a proud sister of two highly successful brothers and can boast mastering three languages herself: Khmer, Thai, and English. She is an avid camper, enjoys going to farmer markets, and loves cooking.


Bradley Wright


Bradley Wright has been a vital team member of NWCA since 2017. As our accountant and knower-of-all-things, Bradley is proud to work closely with his wonderful colleagues. He studied at the University of Washington. These days he dedicates his free time to his new house.


Dominic Nguyen

DTG Operator

Dominic Nguyen recently joined our Direct-To-Garment department. He says he loves the family work environment at Northwest Custom Apparel. In his free time, Dom likes to listen to music, hangout with friends, and play video games. He comes from a very big family which can be very chaotic at times, but is always exciting.


Sothea Tann

Production Team: Trimmer

Sothea Tann recently joined the Production Team in 2022. She finds Northwest Custom Apparel to be a good working environment with helpful and friendly staff. In her free time, Sothea spends quality time with her family and, overall, focuses on a peaceful and happy lifestyle.


Brian Beardsley

DTG Supervisor

Brian Beardsley has been with Northwest Custom Apparel since 2018. He is our DTG Supervisor. Brian loves that he gets to work with high-tech machines in a fun atmosphere. He has a bachelor’s degree in Graphic Design. He said, “I always wanted to create visually interesting assets in a variety of mediums”. In his free time, he enjoys building and painting models, playing video games, designing, and playing his guitar.


UT Tri Tran

Embroidery Machine Operator

UT Tri Tran loves Northwest Custom Apparel so much that, although she has already retired after a long career in machine embroidery operations, she is happy to return part time. She says, “I love the family style work environment and how everyone shares food, laughter, and fun on a regular basis.” In her free time she is dedicated to living a healthy and peaceful lifestyle with her friends and family.



Embroidery Machine Operator

BunsereytheavyHoeu, who goes by Theavy, won our Operator of the Year in 2021. She takes on many roles in the production team. She says, “These are not my co-workers, these are my family! I cherish all the memories we make together”. When she goes home to be with her family, she makes the most of her time with them by holding family get-togethers and even karaoke competitions.


Sreynai Meang

Embroidery Machine Operator

SreynaiMeang is a hard-working Machine Operator. She is most passionate about helping people. Sreynai, who goes by Nai, likes to exercise in her free time and talk with her family in Cambodia.


Kanha Chhorn

Embroidery Machine Operator

Kanha Chhorn has been an Embroidery Operator with Northwest Custom Apparel since 2018. She is delightful and always makes everyone smile and laugh. Kanha takes on additional tasks that allow us to exceed our customers’ expectations. In her free time, she can be found at her local temple or spending quality time with her family and friends.


Savy Som

Embroidery Machine Operator

SavySom is one of our Machine Operators who is passionate about embroidery and sewing. She enjoys working at NWCA because of its flexibility. She has two teenage sons and loves spending time with her family on the weekends.



Embroidery Machine Operator

SorphornSorm has been a Machine Operator since 2011. One of her four sisters works here as well. Her other relatives are in Cambodia. In her free time, Sorphorn studies English, listens to music, and enjoys exercising.


Jim Mickelson


Jim Mickelson, after a successful career with a major oil company, founded Northwest Embroidery in 1977. This was the first commercial embroidery in the Pacific Northwest. Over the years, Jim has become the guru of embroidery never refusing to answer a question or offer advice to his fellow embroiders. Jim and his wife Leeanna raised four wonderful children who went on to successful business careers.

Northwest Custom Apparel
Northwest Custom Apparel
163 Google reviews
Steve McMains
Steve McMains
Great place to do business with.
Hector Aponte
Hector Aponte
Splendid service by this team. I needed a job done in one day and without hesitation I was helped. Besides the no notice, need now accommodation, the overall quality of the job of superb.
anthony mckenna
anthony mckenna
Amazing service and quality of work.
katie latimer
katie latimer
This small business is excellent! Great turnaround times and pricing. We've completely switched over to them for our uniform needs. The embroidery looks amazing and very professional. We have gotten jackets, vests, safety vests, hats and uniform polo shirts with them. The screen prints are very resistant to numerous washes. They have been super flexible and patient with us and going through getting PO set up with our company.
Dave Lambing
Dave Lambing
I am the Quartermaster for the Tacoma Fire Buff Battalion. We use Northwest Custom Apparel to produce our uniform articles. Their work is always perfect and done is record time. I can't recommend them highly enough.
Kyle Keehnel
Kyle Keehnel
Our company has been going to NWCA for years and have always encountered friendly service and quality products.
Smokey B3ar21
Smokey B3ar21
Super friendly staff , wonderful products for our company and couldn’t be happier with them
Chuck Schilling
Chuck Schilling
Working with NWCA was like hitting the EASY button! Ten days from our initial meeting to completed shirts and we couldn't be more pleased.
Bret Lauritzen
Bret Lauritzen
Prompt service
Cassandra Johnson
Cassandra Johnson
Words can't describe how much I appreciate the outstanding customer service I received from Northwest Custom Apparel! I placed an order for two coats that I needed in one week for a Valentines' day gift and Nika made it happen! She was proactive, quickly responsive, and understanding of me needing to see different looks of our company logo. She was incredibly sweet, accommodating, and made every effort to make my order the way I wanted it. A part of me felt bad asking to see the different looks, but she reassured me it was not a problem and was on top of her game! Every staff member I interacted with when I came to their shop was very pleasant, welcoming, and attentive as well. All around great work! Will absolutely use them again and highly recommend!!! Thank you Northwest Custom Apparel!!!