Welcome to nw custom apparel - best custom emroidery seattle

Embroidery brings sophistication and personality to every piece of apparel. At Northwest Custom Apparel, we’re not just stitching logos on Carhartt hoodies – we’re weaving stories. Our state-of-the-art machines ensure that every detail stands out. Experience the difference quality craftsmanship can make to your business attire. Discover how we can turn a simple garment into representing your business’s spirit. Click here to see our impressive array of custom embroidery options. Embroidery – it’s not just an art; it’s a statement. So, get the best custom embroidery Seattle.

Imagine a shirt that speaks volumes about your business. A shirt that combines creativity, personality, and quality in every thread. Whether it’s a tie-dye marvel proclaiming your company’s unity or a custom safety hoodie safeguarding your team on the construction site – we’ve got it all! Northwest Custom Apparel’s Direct to Garment printing technology allows unlimited colors, stunning photo-realistic prints, and unique personalization. Make your business stand out in every detail. Ready to transform a simple shirt into a walking billboard? Click here to begin your journey to quality custom printed apparel.”

Brands Offered

We can help you with Custom Embroidery,
DTG, Screen Printing and Safety Shirts....

Since 1977 we have been the top choice for businesses looking to add a personal touch to their corporate wear.
Customer Service
Our experienced team works with each client to ensure their embroidered piece is what they envisioned.
In-House Embroidery & Shirt Printing
Save time and money by taking advantage of factory-direct bulk order discounts.

About Us

We started as Northwest Embroidery back in 1977 by Jim Mickelson almost by accident. At the time, Jim was traveling from Washington to Alaska every other week to work as an administration manager for the Alaska Pipeline when came up with the idea to sell embroidered caps to fellow pipeline employees. Originally he sewed all the patches onto the caps himself while back home in Washington.

When his trial run of 300 sold out in three days, he knew he was on to something.” he says. “I had all this room on the plane, so I filled it with hats. I just kept hauling hats up there and selling them until I started making more money selling hats than working for Atlantic Richfield.

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Embroidered Caps (15)

Our Clients

What Our Client Says

Adam Wilson
Adam Wilson
I got in on there free hat give away and I am very impressed with quality of their craftsmanship. I was blown away that one of the hats was an actual Mossy Oak hat they gave me for free. If I ever need custom apparel made in the future this will definitely be the company I look forward to doing business with.
Haley Scott
Haley Scott
Great experience picking up my city cap! They were friendly and inviting and genuinely wanted to connect with the community. I loved getting to hear more about the company and what they offer.
Holly Murphy
Holly Murphy
Love our new city caps! Thank you so much Northwest custom apparel! Oh and thank you for our shirts we love those as well!
Mike Craig
Mike Craig
Excellent quality and easy to work with. We have been getting our company coats, shirts and hats here for over 30 years. And thank you for the cool city cap!
Gordon Hanscom
Gordon Hanscom
The community hats are exceptionally done with the embroidery and would recommend them. The staff are super knowledgeable and friendly, and we are excited to see what we can create with them for the quarter midget racers we have.
Lorretta Holmes
Lorretta Holmes
What a great company to do business with. Fantastic quality products, excellent customer service. I highly recommend NW Custom Apparel! Love supporting a local business who truly appreciates there customers.
james porritt
james porritt
Got an offer for a ball cap with my local city embroidered on the front, and took them up on the offer. Super people to deal with, awesome product, very fine work, so glad to have the opportunity to get to know them, and be able to show my home town pride. Thank you NWCA.
Brooke McDaniels
Brooke McDaniels
Northwest Custom Apparel is a staple in the community! They often showcase local animals on their reader board and put on "Pet of the Month" competitions for community engagement. It's a fun way for our community to participate in something fun and to share our love of animals. On a business note, we have ordered custom sweatshirts from my place of business so all the employees could have one! The selection, service and quality of all of the products were great and I highly recommend them for all your custom needs. Overall, a genuinely great place and I'm happy to have them here close to home!

Our Blogs

Christmas Gift Ideas for Employees Top Picks From Northwest Custom Apparel
Employee Custom Gift Ideas
Year-Round Employee Rewards: Beyond Christmas Gesture


Explore our vast showroom filled with styles and top brands such as Carhartt, North Face, and Cutter and Buck. From stylish jackets to caps and safety shirts to classic polos, we have something for everyone.


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Online Exclusives


Get ready to explore a range of unbeatable online-only offers that are set to revolutionize your custom apparel experience. We have curated these exclusive packages with your unique needs in mind, offering exceptional value and quality that you won’t find anywhere else!


Dominic Nguyen

DTG Operator

Dominic Nguyen recently joined our Direct-To-Garment department. He says he loves the family work environment at Northwest Custom Apparel. In his free time, Dom likes to listen to music, hangout with friends, and play video games. He comes from a very big family which can be very chaotic at times, but is always exciting.


Erik Mickelson


Erik Mickelson’s position as Manager is more than a job, it’s a passion. It’s always fun and exciting because he enjoys marketing, computers, and coming up with innovative ideas to help NWCA grow. He majored in accounting and finance at Washington State University, graduating in 1996, and returned to school to obtain his Master of Business from WGU, graduating in 2016. Erik continually strives to advance his education through podcasts, audiobooks, and industry tradeshows. He is married to a remarkable and caring wife named Wendy, a Registered Nurse, with whom he shares his many hobbies and a love for the outdoors.



Ruth Nhoung

Production Manager

Ruth Nhoung is our Production Manager and Northwest Custom Apparel is lucky to have her. Thanks to her vast knowledge of machine embroidery and dedication to creating a comfortable and supportive work environment, the production plant runs smoothly and customers are pleased with our work. She is a loving mother and grandmother and enjoys spending quality time with her siblings. She says, “I love everything about Northwest Custom Apparel: the people, the atmosphere, the work, and the customers. I love what I do and I embrace all of NWCA’s core values”.


Steve Deland

Art Director

Steve Deland has been our amazing Artist since 2017. He loves working at Northwest Custom Apparel because he appreciates the goal-oriented, progressive-thinking management style. He is most passionate about his art, which includes scroll saw woodwork, and his five grandchildren.



Taylar Hanson


Taylar Hanson is a highly acclaimed Saleswoman at Northwest Custom Apparel. She has a BA in Apparel, Merchandising, Design, and Textiles from Washington State University. “Go Cougs!” The best part of Taylar’s job is getting to work with longtime customers who trust us to do the best work and take care of their needs. She is passionate about appreciating nature, traveling, and spending time with friends and family.


Nika Lao


Nika Lao is very knowledgeable in how the business is ran because she began as an Embroidery Machine Operator and has worked hard to become the excellent and personable saleswoman she is today. She enjoys the stress-free environment and the many chances to connect with her co-workers over potlucks, BBQs, and bowling parties. Nika is a proud sister of two highly successful brothers and can boast mastering three languages herself: Khmer, Thai, and English. She is an avid camper, enjoys going to farmer markets, and loves cooking.


Bradley Wright


Bradley Wright has been a vital team member of NWCA since 2017. As our accountant and knower-of-all-things, Bradley is proud to work closely with his wonderful colleagues. He studied at the University of Washington. These days he dedicates his free time to his new house.


Alicia Wada

Shipping Clerk

Alicia Wada is passionate about helping her co-workers at Northwest Custom Apparel in any way that she can. She works in our Shipping and Logistics department. Alicia, who goes by Ali, has a bachelor’s degree in Applied Mathematics. She lived in Japan for ten years and recently brought her family to America in 2019. She is interested in learning crafts and textile art from around the world.


Brian Beardsley

DTG Supervisor

Brian Beardsley has been with Northwest Custom Apparel since 2018. He is our DTG Supervisor. Brian loves that he gets to work with high-tech machines in a fun atmosphere. He has a bachelor’s degree in Graphic Design. He said, “I always wanted to create visually interesting assets in a variety of mediums”. In his free time, he enjoys building and painting models, playing video games, designing, and playing his guitar.


Antonio Massey

Production Team: Folder

Antonio Massey recently joined NWCA in June of 2022. His role on the Production Team has greatly improved our processes and productivity. Antonio is always willing to lift heavy boxes or help his co-workers during busy times. In his free time, he enjoys playing with his dog and mastering video games.


UT Tri Tran

Embroidery Machine Operator

UT Tri Tran loves Northwest Custom Apparel so much that, although she has already retired after a long career in machine embroidery operations, she is happy to return part time. She says, “I love the family style work environment and how everyone shares food, laughter, and fun on a regular basis.” In her free time she is dedicated to living a healthy and peaceful lifestyle with her friends and family.



Embroidery Machine Operator

BunsereytheavyHoeu, who goes by Theavy, won our Operator of the Year in 2021. She takes on many roles in the production team. She says, “These are not my co-workers, these are my family! I cherish all the memories we make together”. When she goes home to be with her family, she makes the most of her time with them by holding family get-togethers and even karaoke competitions.


Sreynai Meang

Embroidery Machine Operator

SreynaiMeang is a hard-working Machine Operator. She is most passionate about helping people. Sreynai, who goes by Nai, likes to exercise in her free time and talk with her family in Cambodia.


Kanha Chhorn

Embroidery Machine Operator

Kanha Chhorn has been an Embroidery Operator with Northwest Custom Apparel since 2018. She is delightful and always makes everyone smile and laugh. Kanha takes on additional tasks that allow us to exceed our customers’ expectations. In her free time, she can be found at her local temple or spending quality time with her family and friends.


Savy Som

Embroidery Machine Operator

SavySom is one of our Machine Operators who is passionate about embroidery and sewing. She enjoys working at NWCA because of its flexibility. She has two teenage sons and loves spending time with her family on the weekends.



Embroidery Machine Operator

SorphornSorm has been a Machine Operator since 2011. One of her four sisters works here as well. Her other relatives are in Cambodia. In her free time, Sorphorn studies English, listens to music, and enjoys exercising.


Sothea Tann

Production Team: Trimmer

Sothea Tann recently joined the Production Team in 2022. She finds Northwest Custom Apparel to be a good working environment with helpful and friendly staff. In her free time, Sothea spends quality time with her family and, overall, focuses on a peaceful and happy lifestyle.


Jim Mickelson


Jim Mickelson, after a successful career with a major oil company, founded Northwest Embroidery in 1977. This was the first commercial embroidery in the Pacific Northwest. Over the years, Jim has become the guru of embroidery never refusing to answer a question or offer advice to his fellow embroiders. Jim and his wife Leeanna raised four wonderful children who went on to successful business careers.