Blog, Industry Tips, Marketing, T-Shirts

How To Choose a Blank T-shirt

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When starting your clothing line, one of the many factors that come in to play is choosing what brand of apparel blank t shirt to print on. This is a big decision, there are many different levels of price, quality, material, and fit that you need to take into consideration before you order.

Blank t shirt parts (What To Consider)

527807 Nike Golf Dri-Fit PoloMaterial – This might seem like something that wouldn’t really matter because it’s “just a t-shirt” but this assumption is very untrue. The material of your tees will be felt by each and every one of your customers, and they don’t want to feel some thick, rough t-shirt that shrinks to half it’s size when washed. Don’t go cheap.

Fit – This part of a blank tee matters even more than the material. The way your tee fits should be aimed at who your target market is. If you’re selling to a street wear crowd you might want to go with a more baggy box cut tee or even some of those tall tees. If you’re aiming at people who buy funny shirts or tees with sayings on them then you’ll want to go with an all around blank that anyone would wear, not super fitted and not super baggy either. If your clothing line is meant for people who wear t-shirts everyday and want to look good in them, go with a fitted shirt, which is sometimes referred to as a tubular or fashion fit. Whichever fit you choose for your brand, make sure its one that your customers would wear, because if you don’t sell the kind of tees they like to wear, then they aren’t going to buy them.

distressed logo

Quality & Price – These two things tie together because the price you want to pay in the end really relies on what kind of quality you want to offer. Obviously, you want to offer the best quality, but sometimes this isn’t in your budget and if you’re a brand who is just starting out then you’ll want to cut costs in anyway you can. If you have the money, then hey go for the best tees you can, if not, don’t even justify your brands quality for a better price, but more so try to find the best quality you can at a price that’s right for you.

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About Erik Mickelson

Erik Mickelson is the author of Northwest Custom Apparel's blogs. Erik has been with Northwest Custom Apparel since 1996 after graduating from Washington State University and is the founder of the Apparel Graphic Academy. Trained by the custom graphic apparel industry's best, Mark Venit, Erik brings a wealth of knowledge and expertise to the Embroidery Adventure blog. As they say, 'Experience is the best teacher.' We are proud to have Erik as part of our team!

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