Home » 45 Years of Expert Custom Embroidery in Seattle: Elevate Your Business Today!

45 Years of Expert Custom Embroidery in Seattle: Elevate Your Business Today!


Estimated reading time: 18 minutes

Seattle’s Leader in Custom Embroidery Services

Northwest Custom Apparel in Seattle is a leading provider of custom embroidery services. They specialize in helping individuals and businesses create unique, one-of-a-kind products that are sure to be noticed and admired. Their talented team of professionals is experienced with everything from hats and bags to t-shirts and baseball caps.

Northwest Custom Apparel has the tools and technology necessary to create customized garments that they can personalize to your exact specifications. With their state-of-the-art Tajima embroidery machines, you can be sure that your item will be crafted with exquisite detail.

Not only does Northwest Custom Apparel offer top-notch embroidery services, but they also provide superior customer service! They are committed to putting the customer first and ensuring their customers’ satisfaction is priority number one! Whether you need just a few pieces or hundreds, their team will work tirelessly to ensure your project meets its highest quality expectations. With fast turnaround times, competitive pricing structures, and top-notch customer service. Northwest Custom Apparel is an unbeatable combination for any custom embroidery needs in Seattle. Skip the rest and benefit from their expertise today!

Seattle is the Leader in Custom Embroidery

Watch a Video Tour of Seattle’s Northwest Custom Apparel Embroidery Shop

Erik Mickelson is the proud owner of an exciting family business – Custom Embroidered Shirts, New Era Caps, Richardson Caps, and Style 112! Step inside his shop and take a look at the amazing designs he has to offer

The Custom Embroidery Process

“A stitch in time saves nine.” Embroidery has been an art form for centuries, and Seattle is no exception. The city’s experts have been creating stunning pieces, from custom patches in Seattle to full-fledged embroidery designs since 1977. But how does one go about having a design created? Let’s look at the Seattle embroidery process.

The first step in getting something embroidered is finding someone who can do it. Fortunately, many embroidery shops offer this type of service in Seattle, so you will have more options.

  1. Find someone who can do embroidery in Seattle
  2. Decide what material you want for the garments or caps
  3. Send over any artwork or logos you’d like incorporated into the design
  4. Professionals will digitize the design

The Seattle embroidery approach can seem effortless and has a learning curve. Above all, the operator learns the embroidery machine basics with a few days of instruction and practice.

Above all, understanding the realm where graphic design passion, embroidery machinery, computer programming, and thread and needles come together entails learning that comes best from ‘the doing.”

According to Jim Mickelson, the embroidery industry’s top marketing and embroidery machine consultant, ‘Think of it as learning to play the piano. Above all, you know the basics from your teacher and can play a few elementary tunes in a few days.

However, appearing at the Grand Old Opry is outside the cards for beginners. For instance, the operator must see the finer points and nuances of executing professional quality embroidery in a way that formal instruction won’t accomplish.

Seattle’s finest embroidery machine

How Much is an Embroidery Machine?

Are you looking for a Seattle custom embroidery service? One of the most important components of any successful project is having the right equipment. If you’re considering getting into the art of embroidery, one key question is: How much is an embroidery machine?

For example, start-up costs for a single-head embroidery machine in Seattle will run between $35,000 and $45,000. Basic commercial embroidery machinery like a Ricoma and Babylock are much cheaper.

6 Head Tajima Embroidery Machine being delivered to Northwest Custom Apparel

How much is a 2-head Embroidery Machine?

A 2-head Tajima embroidery machine price is more than a single head. You will need to add another $25,000 to $35,00,000 for a two-head embroidery machine. If you look hard, you may find a used ZSK or Brother 2-head machine for $15,000. EBay is an excellent spot to locate Melco and Feiya machines.

Fortunately, with so many great Seattle embroidery shops around since 1977, you don’t have to worry about finding a quality machine at a reasonable price! The experts in these stores will likely be able to advise on which model best fits your needs and budget. So if you need a reliable sewing partner for your projects, look no further than the bustling metropolis of Seattle for all things related to custom embroidery.

Embroidery Supplies

When it comes to embroidery, having the right supplies is essential. From thread and needles to stabilizers and hooping systems, there are many components that can make all the difference in the quality of your finished project. That’s why finding a reliable source for these items is so important.

At Northwest Custom Apparel, we provide an extensive selection of embroidery products from top brands like Madeira, OESD, Gunold, Specialty Materials, and more. Whether you’re just getting started with hand embroidery or looking to upgrade your existing machine setup, our experienced staff can help guide you through all your options. Plus, with competitive pricing and fast delivery, you can count on us for everything you need for your next successful project!

Embroidery supplies, such as Floriani embroidery thread and embroidery floss bobbins, are around $2,000 to stock in your shop. You can purchase backing from QST/STC in Los Angeles. As much as I want to tell you the backing price, you will need to contact them since pricing fluctuates. Above all, when you call them, ask for Tony Spagone, and he will give you a super deal. From materials to machines and accessories – we have it all at Northwest Custom Apparel. Let us be your go-to supplier for all things related to embroidery!

Embroidery Training Professionals

For over four decades, the experts in Seattle have been providing amazing embroidery services. It’s truly remarkable! But now they’ve gone a step further and offer unparalleled training in this fine art form.

Whether you’re looking to sharpen your existing skills or start from scratch, their comprehensive courses can provide all you need. They’ll teach you everything from how to paint fabric with thread to creating beautiful three-dimensional objects through stitching. And, of course, they offer guidance on the best tools and techniques for achieving maximum results.

So, if you want to get the most out of your embroidery experience, look no further than these dedicated professionals who have mastered their craft – because with them at your side, there’s nothing that can’t be achieved!

Unlike the cheaper embroidery machine companies, Hirsch will give you five training days. In addition, they will teach you Tajima embroidery machine maintenance. You will also want to attend their embroidery digitizing online training courses.

Embroidery Machine training is important to succeed in this industry.

Full Back Custom Embroidery

When it comes to full-back embroidery, there’s no one better than the experts in Seattle. They’ve been providing top-notch quality since 1977 and have truly mastered the craft of this intricate art form. With their extensive experience, they can make sure each piece is perfect from start to finish.

The attention to detail these experts bring to their work can only be matched by yourself. Everything will be done with precision, from color choices to placement on the garment for a beautiful finished product. And because of the nature of embroidery, you’ll get results that last much longer than other design techniques.

Whether creating personalized items or adding logos to uniforms, you know you’re getting something special when you go with full-back embroidery from the experts in Seattle. Not only will your garments look amazing, but they’ll also stand up to wear and tear over time, so you don’t need to worry about having them redone soon.

How Much Does Full-Back Embroidery Cost?

Full-back embroidery typically contains around 40,000 stitches, which is significantly more than the 8,000 stitches typically seen in simple left chest embroidery. The cost of full-back embroidery ranges from $.50 to $1.50 per thousand stitches, with the Rockin A&J Carhartt sweatshirt costing $1.00 per thousand stitches. This translates to a total cost of $40.00 for the full-back logo, making it far more cost-effective than getting it done at a store like Lids in the mall.

  • Full-back embroidery typically contains around 40,000 stitches
  • Simple left chest embroidery typically contains 8,000 stitches
  • The cost of full-back embroidery ranges from $.50 to $1.50 per thousand stitches

Custom Motorcycle Club Patches

Motorcycle Club Patches are created for each individual customer, with a center back patch or two separate patches for the top and bottom. Custom Rocker Patches can be one straight patch for the bottom of the vest, a curved patch, or a smaller rib patch for the side. Club Patches are custom patches sewn in Seattle and often have the same center patch and a top rocker, and can also have different bottom rockers depending on the location.

Motorcycle Club Rocker Patches

Motorcycle Club Rocker Patches may consist of rockers only, or they may also have a center patch and side rib rockers with the name of a state or chapter. We have developed a method of recreating the old-school chain stitching look with current embroidery machine technology in order to keep this classic biker patch style alive.

Custom Embroidered Hats

Representing your company or club is an important part of spreading the word. A great way to do this is with custom embroidered hats. These hats can be used by employees, customers, family, and friends to make a business known. At the same time, embroidered hats can be used to boost morale and team spirit.

Need to locate embroidery on caps near me?

If you want embroidery in Seattle or any other Washington State location, Northwest Custom Apparel can be your ultimate option as provides custom embroidery in King County. For over 40 years we have been providing quality hats in King County. Each embroidered hat we make has the best quality images that come from years of improving our quality and focusing on customer feedback.

Take a minute to look at our large catalog of products and you will find many options for embroidery on hats near me or for monogram hats near me. You will have a selection from plenty of different manufacturers of hats. Whether you want a company logo on your hats or a slogan, we can do it. We are a one-stop shop for your embroidery needs ranging from hat stitching near me to embroidery on hats near me. Each embroidered hat is truly a custom work of art.

Quality Custom Embroidered Hats

One of the most important parts of ordering custom-embroidered hats is quality. The processes we use at Northwest Custom Apparel are of top quality. We have industry-leading equipment because we believe any lack of quality reflects poorly on a company as a whole. We strive to meet every customer’s needs and desires.

Hat Embroidery in King County

Custom embroidered hats are the best-customized hats on the market. The embroidery process allows images and words to stay on a hat for a long time. Embroidery also allows you to bring out every detail in an image. The process allows imagery to be affected on the individual thread level. Hat’s in King County and surrounding cities like Tacoma and Puyallup are very popular.

Custom Embroidered Caps For a Lifetime

Owning a hat isn’t all about quality, it is also about lifespan. You want hats that are designed to last a lifetime. Embroidery doesn’t only allow you to have details but it also allows you to craft hats that will last a long time. Custom embroidered hats from Northwest Custom Apparel are designed to last for the lifetime of the hat. As long as you keep your hat clean and don’t cut it up, the image should last for a good while.

Want to know what hat brands we use for our custom embroidered hats? Our Catalog has a full list of the headgear that we offer. The choice is yours based on your specific desires, one brand might be better than the others.

Achieve Beautiful Embroidery

Have you ever wondered why embroidery sometimes looks bad? There are a few key factors at play when it comes to producing high-quality embroidered designs. Firstly, the quality of the thread used can make a huge difference. If a poor-grade thread is used, the product will have less depth and likely fray more quickly over time. Additionally, the material being embroidered matters too; if thick fabric is used for stitching on intricate detail, it won’t turn out well.

Another aspect that affects the outcome of an embroidered design is the skill level of the person doing the work. Embroidery takes practice and experience in order to be done correctly. Even with good quality materials, someone who isn’t experienced or knowledgeable about how to handle them could still produce an inadequate result. It’s important to find professionals who specialize in this craft so they can provide superior results that last longer than usual without fraying or fading away easily.

When looking for a professional to perform your embroidery needs, research their skill level and ask questions regarding their past projects to get an idea of what kind of service they offer. Keep these details in mind before taking any further steps to ensure that you achieve beautiful results!

If you are familiar with the embroidery process, you will recognize that embroidered designs look beautiful. Many people who are not well-versed in the embroidery process mistakenly expect the embroidery to be as crisp as a screen print, not realizing that it is an art form. The nature of fabrics and yarns, which come from nature, makes them stretch in the embroidery hoop. Ultimately, embroidery is an elegant way to customize a full-back jacket.

An example of a full-back embroidery stitched on the back of a sweatshirt

Embroidered Custom Patches

“You get what you pay for.” This adage is especially true regarding custom patches in Seattle; why buy something that isn’t of the highest quality? With over 40 years of experience, experts in embroidery will craft a one-of-a-kind patch tailored to your specifications.

High-quality materials are essential for exceptional results. Whether you’re looking for an intricate design or something more straightforward, experienced craftsmen can ensure every stitch looks perfect. Plus, they know how much thread should be used and which colors best bring out the details in each patch – without sacrificing durability.

Making a custom patch is about aesthetics and practicality; well-made patches last longer than those with inferior construction methods. Investing in expertly crafted patches from Seattle professionals means getting superior workmanship and beautiful designs that’ll stand up to wear and tear better than mass-produced ones.

Seattle’s #1 Embroidery Shop

I hope I can answer the most searched online question: “Who Can Embroidery Logos Near Me”? The answer to this question is Northwest Custom Apparel. Northwest Custom Apparel can ship anywhere in the United States. Contact us for a FREE quote when you need to get something embroidered. Our nationwide toll-free number is 1-800-851-3671, or text at 253-922-5793. We are always near you with FedEx and UPS shipping.

Our staff of experienced embroiderers, reliable technologies and supplies, and outstanding customer service, make Northwest Custom Apparel the best in the embroidery business. We offer a vast selection of embroidery thread colors and the creative minds of professional designers. With our years of in-depth experience, you can trust that Northwest Custom Apparel is the authority when it comes to embroidery near Seattle, WA. Reach out to us today for the best embroidery services near Seattle!

Seattle Embroidery Services

Are you looking for the best embroidery company in Seattle? Look no further than Northwest Custom Apparel! Their onsite embroidery services offer multi-head embroidery machines with blazing speed and the industry-leading Tajima’s, saving you time and money. Their embroidery is top-notch, with tight stitching and premier Robison Anton Rayon thread. And with exciting lines of apparel like Tommy Bahama and Brooks Brothers, you’re sure to find something perfect! Make Northwest Custom Apparel your embroidery company of choice – you won’t be disappointed!

The Best Embroidery Shop in Seattle

Seattle is home to amazing embroidery shops, and for over 40 years, they’ve been creating custom patches. From intricate designs to classic logos, these expert artisans have something for everyone.

If you are looking for top-tier embroidery in Seattle, look at these time-tested establishments. Many offer various services such as applique, chenille patching, sequins, and more The best part is that you can customize your purchase however you like! You’ll be able to choose from hundreds of colors and thread types to get exactly what you want from your design. Plus, many places offer discounts on large orders or bulk purchases.

Whether you need one patch or thousands, an embroidery shop in Seattle is ready to help you create your perfect design. With decades of experience and unbeatable attention to detail, these professionals will ensure that every stitch looks just right. So only settle for the best – check out the local Seattle embroidery shops today!

Embroidery Digitizing

Northwest Custom Apparel is a leader in the embroidery industry, producing award-winning designs for the trade journal, Impressions. To ensure their designs are of the highest quality, Northwest digitizes most of them in-house using both Hatch digitizing software and Wilcom. For larger projects, Northwest partners with Qdigitizing as a backup digitizing service. Additionally, Northwest is an expert in digitizing photos for embroidery – all you need is a high-resolution photo from your iPhone, and they can do the rest!

Embroidery Applique

Embroidery applique is a great way to make a unique statement on any garment! With 50% less stitching than full-back embroidery, you can use fabric as the background for your design. Popular among high school uniforms, applique embroidered letters are a fun way to customize your wardrobe. To get started, you’ll need an industrial machine and applique fabric, which can be found at a local fabric store. Once you have your supplies, you can cut the applique fabric to the desired size and digitize your design. When your machine is finished sewing, all that’s left to do is trim the excess threads and admire your gorgeous garment!

Applique Embroidery is challenging but looks fantastic on sweatshirts.

Applique Stitching On a Tajima Embroidery Machine

This photo shows how an applique looks when sewing on an embroidery machine.

How to Find an Embroidery Shop in Seattle

Embroidery is a great way to give your company an edge. It uniquely displays logos and text on clothing, bags, hats, and other items. But with so many embroidery shops in Seattle, it can take time to decide which one best fits your business needs. That’s why we’ve put together this guide – to help you find the perfect shop for your company.

The first step when looking for the right embroidery shop is evaluating their experience. Start by researching how long they have been providing services in the area; here at Northwest Custom Apparel and Embroidery, we’ve been doing it since 1977! Additionally, check out their portfolio of past work to get an idea of what kind of projects they specialize in and if those match up with what you’re looking for.

Before deciding, it is best to consider customer service policies like turnaround times, payment options, design flexibility, and more. After all, having someone who understands your vision and works quickly is essential for successful order fulfillment. With these factors taken into consideration, you’ll be able to make an informed decision about which shop will provide you with top-notch quality that meets your and your customers’ expectations.

Tajima Machines Embroidery Machines

No matter where you go for embroidery services in Seattle or what type of project you need to complete – whether it’s apparel decoration or promotional items – there are plenty of reliable providers available to suit any budget or style preference. By researching each option thoroughly and understanding exactly what it takes to create high-quality results, you can rest assured knowing that whichever shop you choose has the expertise necessary to bring your ideas to life!

  • Robison Anton thread is an excellent choice for those looking for longevity and high tensile strength. Using quality thread can help to extend the life of your garment by minimizing fraying over time.
  • Those who have had experience with the Tajima machines have reported that they are the most reliable and technically advanced machines in the embroidery industry. Worldwide, Tajima’s machines are regarded as the model upon which other companies base their own equipment. The mechanics of a Tajima machine are relatively straightforward, but they are also some of the most advanced in the industry.
  • Our embroidery digitizer is capable of producing high-quality results from JPEG images, PDF files, and photographs. We specialize in creating complex shading effects that other embroidery shops may deem impossible or too time-consuming.

Northwest Custom Apparel is #1 in Seattle

Google’s Reviews of Northwest Custom Apparel

  • “Excellent customer service and quality products! I needed a rush order for a company event, and Northwest Custom Apparel exceeded my expectations. The staff was professional, knowledgeable, and accommodating. Highly recommend!
  • “I ordered some custom t-shirts for my company and they did an amazing job. The quality of the shirts and the design were top-notch. The process was easy and the customer service was excellent. Highly recommend!”
  • “I’ve been using Northwest Custom Apparel for years now and they have always provided great service and quality products. I highly recommend them for all of your custom apparel needs.”

Northwest Custom Apparel is Your #1 Embroidery Shop

Northwest Custom Apparel provides customers with the best quality custom apparel available. We consult with each customer to determine their desired level of quality and offer recommendations from our suppliers’ product lines. Our experts in the field of custom apparel and embroidery boast decades of experience and can provide services such as custom logo design, custom embroidery, screen printing, direct-to-garment printing, and custom patches.

We offer a wide selection of t-shirts, polos, hoodies, sweatshirts, jackets, bags, hats, and much more, at competitive pricing and discounts for bulk orders. Additionally, our selection of colors, textures, and finishes, plus our user-friendly interface, make custom apparel ordering with Northwest Custom Apparel an easy and reliable experience.

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Dominic Nguyen

DTG Operator

Dominic Nguyen recently joined our Direct-To-Garment department. He says he loves the family work environment at Northwest Custom Apparel. In his free time, Dom likes to listen to music, hangout with friends, and play video games. He comes from a very big family which can be very chaotic at times, but is always exciting.


Erik Mickelson


Erik Mickelson’s position as Manager is more than a job, it’s a passion. It’s always fun and exciting because he enjoys marketing, computers, and coming up with innovative ideas to help NWCA grow. He majored in accounting and finance at Washington State University, graduating in 1996, and returned to school to obtain his Master of Business from WGU, graduating in 2016. Erik continually strives to advance his education through podcasts, audiobooks, and industry tradeshows. He is married to a remarkable and caring wife named Wendy, a Registered Nurse, with whom he shares his many hobbies and a love for the outdoors.



Ruth Nhoung

Production Manager

Ruth Nhoung is our Production Manager and Northwest Custom Apparel is lucky to have her. Thanks to her vast knowledge of machine embroidery and dedication to creating a comfortable and supportive work environment, the production plant runs smoothly and customers are pleased with our work. She is a loving mother and grandmother and enjoys spending quality time with her siblings. She says, “I love everything about Northwest Custom Apparel: the people, the atmosphere, the work, and the customers. I love what I do and I embrace all of NWCA’s core values”.


Steve Deland

Art Director

Steve Deland has been our amazing Artist since 2017. He loves working at Northwest Custom Apparel because he appreciates the goal-oriented, progressive-thinking management style. He is most passionate about his art, which includes scroll saw woodwork, and his five grandchildren.



Taylar Hanson


Taylar Hanson is a highly acclaimed Saleswoman at Northwest Custom Apparel. She has a BA in Apparel, Merchandising, Design, and Textiles from Washington State University. “Go Cougs!” The best part of Taylar’s job is getting to work with longtime customers who trust us to do the best work and take care of their needs. She is passionate about appreciating nature, traveling, and spending time with friends and family.


Nika Lao


Nika Lao is very knowledgeable in how the business is ran because she began as an Embroidery Machine Operator and has worked hard to become the excellent and personable saleswoman she is today. She enjoys the stress-free environment and the many chances to connect with her co-workers over potlucks, BBQs, and bowling parties. Nika is a proud sister of two highly successful brothers and can boast mastering three languages herself: Khmer, Thai, and English. She is an avid camper, enjoys going to farmer markets, and loves cooking.


Bradley Wright


Bradley Wright has been a vital team member of NWCA since 2017. As our accountant and knower-of-all-things, Bradley is proud to work closely with his wonderful colleagues. He studied at the University of Washington. These days he dedicates his free time to his new house.


Alicia Wada

Shipping Clerk

Alicia Wada is passionate about helping her co-workers at Northwest Custom Apparel in any way that she can. She works in our Shipping and Logistics department. Alicia, who goes by Ali, has a bachelor’s degree in Applied Mathematics. She lived in Japan for ten years and recently brought her family to America in 2019. She is interested in learning crafts and textile art from around the world.


Brian Beardsley

DTG Supervisor

Brian Beardsley has been with Northwest Custom Apparel since 2018. He is our DTG Supervisor. Brian loves that he gets to work with high-tech machines in a fun atmosphere. He has a bachelor’s degree in Graphic Design. He said, “I always wanted to create visually interesting assets in a variety of mediums”. In his free time, he enjoys building and painting models, playing video games, designing, and playing his guitar.


Antonio Massey

Production Team: Folder

Antonio Massey recently joined NWCA in June of 2022. His role on the Production Team has greatly improved our processes and productivity. Antonio is always willing to lift heavy boxes or help his co-workers during busy times. In his free time, he enjoys playing with his dog and mastering video games.


UT Tri Tran

Embroidery Machine Operator

UT Tri Tran loves Northwest Custom Apparel so much that, although she has already retired after a long career in machine embroidery operations, she is happy to return part time. She says, “I love the family style work environment and how everyone shares food, laughter, and fun on a regular basis.” In her free time she is dedicated to living a healthy and peaceful lifestyle with her friends and family.



Embroidery Machine Operator

BunsereytheavyHoeu, who goes by Theavy, won our Operator of the Year in 2021. She takes on many roles in the production team. She says, “These are not my co-workers, these are my family! I cherish all the memories we make together”. When she goes home to be with her family, she makes the most of her time with them by holding family get-togethers and even karaoke competitions.


Sreynai Meang

Embroidery Machine Operator

SreynaiMeang is a hard-working Machine Operator. She is most passionate about helping people. Sreynai, who goes by Nai, likes to exercise in her free time and talk with her family in Cambodia.


Kanha Chhorn

Embroidery Machine Operator

Kanha Chhorn has been an Embroidery Operator with Northwest Custom Apparel since 2018. She is delightful and always makes everyone smile and laugh. Kanha takes on additional tasks that allow us to exceed our customers’ expectations. In her free time, she can be found at her local temple or spending quality time with her family and friends.


Savy Som

Embroidery Machine Operator

SavySom is one of our Machine Operators who is passionate about embroidery and sewing. She enjoys working at NWCA because of its flexibility. She has two teenage sons and loves spending time with her family on the weekends.



Embroidery Machine Operator

SorphornSorm has been a Machine Operator since 2011. One of her four sisters works here as well. Her other relatives are in Cambodia. In her free time, Sorphorn studies English, listens to music, and enjoys exercising.


Sothea Tann

Production Team: Trimmer

Sothea Tann recently joined the Production Team in 2022. She finds Northwest Custom Apparel to be a good working environment with helpful and friendly staff. In her free time, Sothea spends quality time with her family and, overall, focuses on a peaceful and happy lifestyle.


Jim Mickelson


Jim Mickelson, after a successful career with a major oil company, founded Northwest Embroidery in 1977. This was the first commercial embroidery in the Pacific Northwest. Over the years, Jim has become the guru of embroidery never refusing to answer a question or offer advice to his fellow embroiders. Jim and his wife Leeanna raised four wonderful children who went on to successful business careers.